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Activision’s Landmark Deal Boosts Esports Team Revenue

MarketJar

Microsoft’s Activision Blizzard just unveiled a landmark revenue deal for the Call of Duty League (CDL), 1 creating a buzz across the entire esports landscape. The updated agreement promises a dynamic shift in the esports landscape, starting with the elimination of outstanding entry fees. This bold move not only returns previously collected fees to teams in full but also permanently removes this financial obligation, injecting much-needed capital back into the League. Teams are set to experience a significant boost in revenue streams with increased earnings from sales of in-game merchandise, including Team bundles and the highly coveted Champs bundle. Activision Blizzard is also increasing the existing event subsidy amounts for teams organizing live in-person events, such as majors, opens and champs. On top of that, teams will now benefit from a two-year minimum revenue guarantee, “so they can continue investing into the Call of Duty League with more peace of mind” according to Daniel Tsay, General Manager of Call of Duty Esports at Activision Blizzard. Activision Blizzard isn’t the only game developer making much-needed adjustments to its profit-sharing model. Riot Games recently unveiled a new partnership model for professional teams in the LCS, LEC, and LCK leagues, inspired by the successful VALORANT Champions Tour. This model aims to provide teams with more predictable revenues and greater financial upside through in-game digital content sales. Under the new model, teams will receive a fixed stipend and share in revenue generated from LoL Esports digital content sales, facilitated by a Global Revenue Pool (GRP). Riot Games intends to increase the standard esports revenue share percentage and expand the variety of LoL Esports digital content offerings to further support the GRP and incentivize team success. For premier esports and entertainment company OverActive Media (TSXV:OAM) (OTC:OAMCF), these changes provide a long-term horizon for growth and a clear path to profitability. OverActive Media Signs Transformative Esports Deal Canadian-based OverActive Media is one of the world’s largest esports ownership groups with a roster of widely popular professional esports teams, including the Toronto Ultra in Call of Duty League, MAD Lions KOI in the League of Legends EMEA Championship and Movistar KOI in the VALORANT Champions Tour. On April 16, OverActive Media (TSXV:OAM) (OTC:OAMCF) entered into a new team license agreement with the Call of Duty League (CDL), building on the company’s strategic realignment and long term vision for esports. The renewed commitment eliminates approximately C$35.1 million in outstanding entry fees. It also includes a one-time restructuring payment of C$2.8 million (US $2 million) to OverActive Media in Q2 2024. Riot Games’ proposed changes also stand to benefit OverActive Media and its League of Legends franchise MAD Lions KOI, which has consistently been a top performer in the LEC, securing multiple championships, making regular appearances at the Mid-Season Invitational (MSI), and never missing a World Championship since joining in 2019. OverActive Media (TSXV:OAM) (OTC:OAMCF) received the green light from Riot Games to compete in the VALORANT Champions Tour EMEA 2024 season following the blockbuster acquisition of KOI and Movistar Riders. The newly formed MAD Lions KOI team has already seen record crowds, drawing 741,000 peak viewers in a regular season match during the League of Legends EMEA Championship (LEC) Winter Split in January. This was the highest viewership since summer 2021. Co-founder Ibai also contributed to this momentum, attracting over 4.7 million Twitch views, surpassing the 2.93 million viewers of the Succession series premiere. Another milestone was achieved on February 18 during the LEC, with a record 830,816 viewers, the highest ever for a regular season match. Click here for more information about OverActive Media (TSXV:OAM) (OTC:OAMCF). [1] https://www.callofdutyleague.com/en-us/news/the-future-of-the-call-of-duty-league Disclaimer 1) The author of the Article, or members of the author’s immediate household or family, do not own any securities of the companies set forth in this Article. The author determined which companies would be included in this article based on research and understanding of the sector. 2) The Article was issued on behalf of and sponsored by, OverActive Media. Market Jar Media Inc. was paid $1,500 for the production and publishing of this article by OverActive Media’s Digital Marketing Agency of Record (Native Ads Inc.). 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Market Jar Media Inc. requires contributing authors to disclose any shareholdings in, or economic relationships with, companies that they write about. Market Jar Media Inc. relies upon the authors to accurately provide this information and Market Jar Media Inc. has no means of verifying its accuracy. 4) The Article does not constitute investment advice. All investments carry risk and each reader is encouraged to consult with his or her individual financial professional. Any action a reader takes as a result of the information presented here is his or her own responsibility. By opening this page, each reader accepts and agrees to Market Jar Media Inc.'s terms of use and full legal disclaimer as set forth here. This Article is not a solicitation for investment. Market Jar Media Inc. does not render general or specific investment advice and the information on pressreach.com should not be considered a recommendation to buy or sell any security. Market Jar Media Inc. does not endorse or recommend the business, products, services or securities of any company mentioned on pressreach.com. 5) Market Jar Media Inc. and its respective directors, officers and employees hold no shares for any company mentioned in the Article. 6) This document contains forward-looking information and forward-looking statements, within the meaning of applicable Canadian securities legislation, (collectively, “forward-looking statements”), which reflect management's expectations regarding OverActive Media’s future growth, future business plans and opportunities, expected activities, and other statements about future events, results or performance. Wherever possible, words such as “predicts”, “projects”, “targets”, “plans”, “expects”, “does not expect”, “budget”, “scheduled”, “estimates”, “forecasts”, “anticipate” or “does not anticipate”, “believe”, “intend” and similar expressions or statements that certain actions, events or results “may”, “could”, “would”, “might” or “will” be taken, occur or be achieved, or the negative or grammatical variation thereof or other variations thereof, or comparable terminology have been used to identify forward-looking statements. These forward-looking statements include, among other things, statements relating to: (a) revenue generating potential with respect to OverActive Media’s industry; (b) market opportunity; (c) OverActive Media’s business plans and strategies; (d) services that OverActive Media intends to offer; (e) OverActive Media’s milestone projections and targets; (f) OverActive Media’s expectations regarding receipt of approval for regulatory applications; (g) OverActive Media’s intentions to expand into other jurisdictions including the timeline expectations relating to those expansion plans; and (h) OverActive Media’s expectations with regarding its ability to deliver shareholder value. Forward-looking statements are not a guarantee of future performance and are based upon a number of estimates and assumptions of management in light of management’s experience and perception of trends, current conditions and expected developments, as well as other factors that management believes to be relevant and reasonable in the circumstances, as of the date of this document including, without limitation, assumptions about: (a) the ability to raise any necessary additional capital on reasonable terms to execute OverActive Media’s business plan; (b) that general business and economic conditions will not change in a material adverse manner; (c) OverActive Media’s ability to procure equipment and operating supplies in sufficient quantities and on a timely basis; (d) OverActive Media’s ability to enter into contractual arrangements with additional parties; (e) the accuracy of budgeted costs and expenditures; (f) OverActive Media’s ability to attract and retain skilled personnel; (g) political and regulatory stability; (h) the receipt of governmental, regulatory and third-party approvals, licenses and permits on favorable terms; (i) changes in applicable legislation; (j) stability in financial and capital markets; and (k) expectations regarding the level of disruption to as a result of CV-19. Such forward-looking information involves a variety of known and unknown risks, uncertainties and other factors which may cause the actual plans, intentions, activities, results, performance or achievements of OverActive Media to be materially different from any future plans, intentions, activities, results, performance or achievements expressed or implied by such forward-looking statements. Such risks include, without limitation: (a) OverActive Media’s operations could be adversely affected by possible future government legislation, policies and controls or by changes in applicable laws and regulations; (b) public health crises such as CV-19 may adversely impact OverActive Media’s business; (c) the volatility of global capital markets; (d) political instability and changes to the regulations governing OverActive Media’s business operations (e) OverActive Media may be unable to implement its growth strategy; and (f) increased competition. Except as required by law, OverActive Media undertakes no obligation to update or revise any forward-looking statements, whether as a result of new information, future event or otherwise, after the date on which the statements are made or to reflect the occurrence of unanticipated events. Neither does OverActive Media nor any of its representatives make any representation or warranty, express or implied, as to the accuracy, sufficiency or completeness of the information in this document. Neither OverActive Media nor any of its representatives shall have any liability whatsoever, under contract, tort, trust or otherwise, to you or any person resulting from the use of the information in this document by you or any of your representatives or for omissions from the information in this document. 7) Any graphs, tables or other information demonstrating the historical performance or current or historical attributes of OverActive Media or any other entity contained in this document are intended only to illustrate historical performance or current or historical attributes of OverActive Media or such entities and are not necessarily indicative of future performance of OverActive Media or such entities. 8) Investing is risky. The information provided in this article should not be considered as a substitute for professional financial consultation. Users should be aware that investing in any form carries inherent risks, and as such, there is a possibility of losing some or all of their investment. The value of investments can fluctuate significantly within a short period, and investors must understand that past performance is not indicative of future results. Additionally, users should exercise caution as transactions involving investments may be irreversible, even in cases of fraud or accidental actions. It is crucial to acknowledge that rapidly evolving laws and technical issues can have adverse effects on the usability, transferability, exchangeability, and value of investments. Furthermore, users must be cognizant of potential security risks associated with their investment activities. Individuals are strongly encouraged to conduct thorough research, seek professional advice, and carefully evaluate their risk tolerance before engaging in any investment endeavors. Market Jar Media Inc. is neither an investment adviser nor a broker-dealer. The information presented on the website is provided for informative purposes only and is not to be treated as a recommendation to make any specific investment. No such information on PressReach.com constitutes advice or a recommendation. Contact Details James Young +1 800-340-9767 campaigns@pressreach.com Company Website https://pressreach.com

April 18, 2024 08:00 AM Eastern Daylight Time

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Adobe's New Acrobat AI Assistant

News Media Group, Inc.

Contact Details News Media Group, Inc. Karl Wayne +1 334-440-6397 karl@newsmg.com Company Website https://newsmg.com/

April 18, 2024 07:00 AM Eastern Daylight Time

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MJ ATTACHÉ LAUNCHES BUSINESS WITH DEBUT OF FIRST-OF-ITS-KIND LUXURY CACHE-AND-CARRY BAG FOR CANNABIS CONNOISSEURS, IN TIME FOR APRIL 20, CANNABIS CELEBRATION DAY

MJ Attaché

MJ Attaché, a designer and developer of luxury Italian-made leather bags and accessories for the cannabis connoisseur, announced today the official launch of the business. The commencement of MJ Attaché is marked by the introduction of the first-of-its-kind, premium, 100% Italian leather bag, The Anthony, carefully curated for cannabis cache and carry. The Anthony’s debut comes just in time for April 20 th, a day when cannabis is celebrated. MJ Attaché’s bags are market-disrupting; they boast patent-pending modular elements -- not found in any other bag -- that encourage a personalized cannabis experience specific to each one’s individual consumption needs. Catering to both male and female cannabis users, The Anthony’s novel magnetic, re-attachable accessories are fully customizable. Elements inside the bag can be easily added or deleted, depending on what each user prefers for their cannabis self-care ritual. Cleverly crafted by hand in Florence, Italy of the finest Italian leather, The Anthony’s features distinguish it from any other cannabis carry-all bag currently available in the market. Available in five colors, The Anthony bag includes a secure lock closure, removable smooth leather rolling tray, modular elements for customization, such as a pipe case, lighter sleeve, jar sleeve a smell-proof glass jar and a removable, adjustable crossbody strap. The combination of the leather and smell-proof jar aids in disguising odors and keep contents discreet. The MJ Attaché brand challenges outdated, inaccurate stereotypes of cannabis consumers by offering mainstream users a way to elevate their cache-and-carry preferences and experiences. Cannabis has come a long way from its prior perceptions, and MJ Attaché recognizes its broader adoption by users spanning the spectrum. Like many entrepreneurs, ideas are often spurred by personal experience. MJ Attaché is no exception. Founder Christy Fuicelli created the brand and designed its premium bag when she was personally searching for a sophisticated, safe and discreet carry-all solution for her cannabis and accessories. She came up emptyhanded when shopping for options of the same high-quality, sophistication and style to which she was accustomed. Fuicelli believed this void in the marketplace stemmed from stigmas associated with overall cannabis use and she set out to change the market landscape with the design, development and introduction of The Anthony. “I went on a crusade to create a stylish, luxury, handcrafted bag many would be proud to carry. With its impeccable style, quality Italian leather components and customizable modular system, The Anthony bag transcends the outdated “stoner” stereotypes cannabis users are often perceived as and creates the ultimate luxury cannabis experience. I travelled on this journey witnessing nearly a dozen iterations of The Anthony until I was pleased because I could not find a functional, sophisticated, stylish and well-made cannabis transport option, which sparked my interest in developing one myself,” entrepreneur Fuicelli said. “Additionally, I was determined to challenge preconceived notions relating to cannabis use stereotypes. Many people use cannabis medicinally as well as to reduce stress and anxiety and promote relaxation. For me, my cannabis use not only helped alleviate certain medical conditions but also can be directly attributed to the deep creativity it ignited in me, sparking my idea for The Anthony and other bags and accessories in the MJ Attaché product line. I am hoping adoption of The Anthony and other MJ Attaché offerings will simplify the lives of cannabis users around the world. The Anthony truly marks an entry into a market where no other bag like it exists,” Fuicelli concluded. The Anthony, with a price point of $2,150.00, can be purchased here. Looking ahead, MJ Attaché is currently developing other cannabis bag styles and accessories, which are slated for introduction into the marketplace in the latter part of 2024. About MJ Attaché Denver-based MJ Attaché is a designer and developer of high-quality, handmade Italian leather bags and accessories for the cannabis connoisseur. The luxury brand, with its moniker MJ (short for Mary Jane an alias for marijuana), was founded by entrepreneur Christy Fuicelli, a stylish cannabis user. She realized a void in the marketplace to cache and carry her cannabis in a discreet manor reflective of the luxury she enjoyed in other personal products she owned and believed this stemmed from stigmas associated with cannabis use. Determined to bridge this gap, MJ Attaché was born. Fuicelli set out to create a premium bag that would appeal to both male and female cannabis users. She spent years designing and creating beautifully crafted bags that embody elevated style, sophistication, high quality and fine craftmanship. By bringing ease and style to the cannabis industry with her bags, MJ Attaché brings the first accessory of its kind, The Anthony bag, to the marketplace. For more information, visit www.mjattache.com and connect with the Company and its products on Facebook and Instagram. Contact Details PAIRELATIONS, LLC for MJ Attaché Susan J. Turkell +1 303-766-4343 sturkell@pairelations.com

April 17, 2024 10:00 AM Eastern Daylight Time

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Select Sector SPDR ETFs: A Strategic Approach to Precision Investing and Customized Portfolios

Select Sector SPDR

In the dynamic world of investing, Exchange-Traded Funds ( ETFs ) have proved to be a powerful tool for investors seeking diversification, flexibility, and potentially a more sector-driven approach. Select Sector SPDR ETFs offer a focused approach to sector investing, enabling investors to specifically target sectors within the broader market. This method of investment strategy is designed to arm investors with greater control and flexibility over their portfolios. Select Sector SPDR ETFs segment the S&P 500 into 11 investable sectors, covering all broad market segments. They provide access to various industries, allowing investors to craft a diversified portfolio that aligns with their unique investment goals. This approach presents an excellent opportunity for both individual and institutional investors to effectively navigate the financial markets. Each ETF comprises well-known, large-cap companies from the S&P 500, ensuring broad exposure and diversification. The transparent nature of ETFs allows for daily disclosure of portfolio holdings and weightings, providing investors with visibility into their investments. The full lineup of Select Sector SPDR ETFs includes: Communication Services Select Sector SPDR Fund (XLC) Consumer Discretionary Select Sector SPDR Fund (XLY) Consumer Staples Select Sector SPDR Fund (XLP) Energy Select Sector SPDR Fund (XLE) Financials Select Sector SPDR Fund (XLF) Health Care Select Sector SPDR Fund (XLV) Industrials Select Sector SPDR Fund (XLI) Materials Select Sector SPDR Fund (XLB) Real Estate Select Sector SPDR Fund (XLRE) Technology Select Sector SPDR Fund (XLK) Utilities Select Sector SPDR Fund (XLU) These ETFs provide flexible, transparent, and low-cost investment options to both retail and institutional investors. The flexibility offered by these ETFs empowers investors to make strategic adjustments in their portfolios as market conditions change. This flexibility, combined with the transparency of daily disclosure of portfolio holdings, allows investors to always be aware of where their money is invested. Select Sector SPDR ETFs offer a unique opportunity to invest in various sectors with precision and flexibility. They provide a simplified approach to sector investing, allowing investors to customize their portfolios to meet their specific investment objectives. DISCLAIMER: This is a work of research and should not be taken as investment or financial advice. Therefore, Select Sector SPDRs or the publisher is not liable for any decision made based on the publication. About the Company: Select Sector SPDR ETFs offer flexibility and customization opportunities. Many investors have similar outlooks, but no two are exactly alike. Select Sector SPDR ETFs let investors select the sectors that best meet their investment goals. DISCLOSURES The S&P 500 Index is an unmanaged index of 500 common stocks that is generally considered representative of the U.S. stock market. The index is heavily weighted toward stocks with large market capitalizations and represents approximately two-thirds of the total market value of all domestic common stocks. The S&P 500 Index figures do not reflect any fees, expenses or taxes. An investor should consider investment objectives, risks, fees and expenses before investing. One may not invest directly in an index. Transparent ETFs provide daily disclosure of portfolio holdings and weightings All ETFs are subject to risk, including loss of principal. Sector ETF products are also subject to sector risk and nondiversification risk, which generally will result in greater price fluctuations than the overall market. Diversification does not eliminate risk. An investor should consider investment objectives, risks, charges and expenses carefully before investing. To obtain a prospectus, which contains this and other information, call 1-866-SECTOR-ETF (732-8673) or visit www.sectorspdrs.com. Read the prospectus carefully before investing. ALPS Portfolio Solutions Distributor, Inc., a registered broker-dealer, is distributor for the Select Sector SPDR Trust. Media Contact: Company: Select Sector SPDRs Contact: Dan Dolan* Address: 1290 Broadway, Suite 1000, Denver, CO 80203 Country: United States Email: dan.dolan@sectorspdrs.com Website: https://www.sectorspdrs.com/ *Dan Dolan is a Registered Representative of ALPS Portfolio Solutions Distributor, Inc. ALPS Portfolio Solutions Distributor, Inc., a registered broker-dealer, is the distributor for the Select Sector SPDR Trust. SEL007439 EXP 5/31/24 Contact Details Dan Dolan +1 203-935-8103 dan.dolan@sectorspdrs.com Company Website https://www.sectorspdrs.com/

April 12, 2024 05:00 AM Eastern Daylight Time

CURE ALZHEIMER’S FUND HONORED WITH FUNDRAISER

Alzheimer’s Disease Research Foundation

Cure Alzheimer’s Fund, a nonprofit dedicated to funding the most promising research to prevent, slow or reverse Alzheimer’s disease, is honored to be the recipient of donations raised by the Hamilton and Bowdoin Colleges’ women’s lacrosse teams. The Continentals from Hamilton College @hamiltonwomenslacrosse in Clinton, New York, were hosted by NESCAC rival Polar Bears from Bowdoin College @bowdoinwlax in Brunswick, Maine on Saturday, March 30. The teams joined forces to dedicate their game to raising awareness and contributions for research in honor of those who have been impacted by Alzheimer’s disease. More than $900 was raised for research. “Over the course of their lives, women are more likely to be both caregivers and patients impacted by Alzheimer’s disease,” said Meg Smith, CEO of Cure Alzheimer’s Fund. “These young women inspire us by educating their communities about this relentless disease and our work to end it, and by taking control of their futures and reducing their own risk of dementia through education and exercise.” There are 6.9 million people in the United States—and 50 million people throughout the world—currently living with an Alzheimer’s diagnosis, and experts estimate there may be as many as three times more people living with the disease who have not yet been diagnosed. Both men and women develop Alzheimer’s disease, but two-thirds of all patients are women, and women are frequently the primary caregivers for spouses, partners, parents and others with the disease. “I am grateful to have partnered with my friend, Liz Grote, and her Bowdoin Lacrosse team,” said Patty Kloidt, coach of the Hamilton Women’s Lacrosse team. “She and I, along with members of our teams have experienced loved ones who suffered from this disease. We want our communities to be aware of the Cure Alzheimer's Fund and consider supporting their amazing work. Too many people, including caregivers, are suffering from this horrible disease. Please spread the word about the Cure Alzheimer's Fund and join in the fight for our future generations.” Cure Alzheimer’s Fund is a non-profit dedicated to funding the most promising research to prevent, slow, or reverse Alzheimer’s disease. Since its founding in 2004, Cure Alzheimer’s Fund has provided more than 833 grants to more than 300 of the world’s leading researchers and contributed more than $199 million to research. Its funded initiatives have been responsible for many key breakthroughs in understanding the causes and pathology of Alzheimer’s disease. Cure Alzheimer’s Fund has received a 4-star rating for more than 12 consecutive years from Charity Navigator. Our Board of Directors, Trustees, and a core group of other donors direct their donations to our overhead expenses so that 100% of general donations go to our research program. For more information, visit https://www.curealz.org/. To learn about the impact of Alzheimer’s on women and women working towards a cure, visit https://womenandalzheimers.org. Contact Details Cure Alzhiemer's Fund Barbara Chambers +1 978-417-9890 BChambers@CureAlz.org Company Website https://curealz.org

April 11, 2024 07:00 AM Eastern Daylight Time

New Alvarez & Marsal Spring 2024 Consumer Sentiment Report Highlights Impact of Ongoing Consumer Skepticism on Spring & Summer Spending Plans

Alvarez & Marsal Consumer and Retail Group

Consumers, specifically those with higher household incomes, intend to reduce spending on essentials, experiences, gifts, and indulgences this spring The number of higher-income earners cutting back on spending to prioritize saving has increased in Spring ’24 compared to previous cycles Cost-conscious consumers are increasingly engaging in sales and second-hand shopping as a way to reduce spending Despite financial uncertainty, consumers are still eager to take vacations this year, showing resilience in their desire for leisure compared to last spring (2023) Global professional services firm Alvarez & Marsal’s Consumer and Retail Group (A&M CRG) released its latest consumer report, Consumer Sentiment Survey Spring 2024, which examines the influence of inflation and resulting changes in consumer spending over the last year, as well as spending outlook for the upcoming six-month timeframe. This is the sixth chapter of its bi-annual Consumer Sentiment Report, based on a survey of 1,800+ consumers matching the U.S. adult population according to gender, age, ethnicity, region and income. The report delves into shifting behaviors in response to personal finances and economic conditions. It includes insights into consumers' shopping priorities across categories, concerns about increasing prices, vacation plans, and other factors shaping purchase decisions for the upcoming spring season, among other relevant insights. “Our semi-annual survey aims to analyze the influence of ongoing economic concerns on consumer spending patterns, channel preferences, and their overall confidence in financial stability over time. Retailers can utilize the data and insights from our report to develop financial plans, efficiently manage inventory, enhance marketing campaigns, and establish pricing strategies at a category level,” stated Chad Lusk, Managing Director at Alvarez & Marsal’s Consumer and Retail Group. “This survey cycle reveals a growing consumer pessimism as we head into the spring season, with intentions to exercise greater caution in spending especially in higher income households.” The study found that: Consumer outlook for spring is weaker as consumers are anticipating spending less and having less money versus Fall ‘23 Consumers are planning to reduce spending across the board but show the smallest decline in spending intentions for experiences compared to Fall ‘23, with a rising number of respondents planning vacations this year In higher income brackets, there's a notable trend towards prioritizing saving over spending. In the $200K+ income bracket, the percentage of respondents prioritizing saving surged by 12% compared to Fall '23. Across various spending categories, we consistently observed the most significant decreases in desire to spend in the higher income households Higher income households are turning to second-hand shopping to save money. The number of respondents earning $100K+ who shop second-hand to save costs increased by 10% this spring. "Retailers must recognize the cautious consumer mindset and adjust strategic priorities accordingly to align with spending plans," Lusk advised. "Retailers, particularly ones servicing higher income consumers, should anticipate providing discounts and promotions across different categories as the season progresses, also while implementing flexible inventory strategies to minimize overall liabilities, given that those typically less affected by recession or inflation will be spending less.” To download a pdf of Consumer Sentiment Survey Spring 2024, please visit: https://alvarezandmarsal-crg.com/insight/consumer-sentiment-survey-spring-24/ The Alvarez and Marsal Consumer and Retail Group (CRG) is a management consulting firm that tackles the most complex challenges and advances its clients, people, and communities towards their maximum potential. CRG combines the best of A&M’s broader firm's bias toward action and practicality with deep consumer and retail industry experience. CRG partners with businesses across a wide range of categories including Food & Beverage, Beauty & Personal Care, Grocery, Mass Merchandise, and Apparel & Footwear to drive significant performance improvement. Contact Details David Schneidman dschneidman@alvarezandmarsal.com Company Website https://www.alvarezandmarsal.com/industries/retail/retail

April 10, 2024 11:30 AM Eastern Daylight Time

Make-A-Wish: Granting Wishes, Transforming Lives

YourUpdateTV

A video accompanying this announcement is available at: https://youtu.be/AfM6sAZRboo Make-A-Wish stands as a beacon of light for children battling critical illnesses. Through their unwavering dedication, this remarkable organization has been transforming lives, one wish at a time. Make-A-Wish is more than just wish fulfillment; it’s an important part of the medical journey that can lead to improved medical outcomes. All of this work wouldn’t be possible without the support of countless “WishMakers” stepping up throughout the process. That’s why Make-A-Wish – with the help of celebrity supporters – is announcing a bold initiative aimed at recruiting 1 million “WishMakers” worldwide. On March 28th, a nationwide media tour was conducted featuring Leslie Motter, president and CEO, Make-A-Wish America, and Chris Campbell, a Make-A-Wish alum (i.e., former wish recipient) who had a wish granted to meet the New York Giants in 2001 while undergoing treatment for a brain tumor. Chris’ wish inspired him to pursue a career as a registered nurse and complete the 2023 New York City Marathon to raise money to grant more wishes. They were joined in interviews by WWE Superstar, Cody Rhodes. Topics they discussed during the media tour included: · How Make-A-Wish was started, and the stories of previous wishes granted. · The launch of “WishMakers Wanted.” · Hearing from Make-A-Wish alum Chris about the impact of his wish being granted and how it inspired him to go into the medical field and complete the New York City Marathon. · Why Cody Rhodes choose to grant wishes and be involved with Make-A-Wish. · How people can get involved throughout World Wish Month (April) and on World Wish Day (April 29). For more information, visit wishmaker.org Additional photos are available here: https://www.dropbox.com/scl/fo/hjyotvf0rk10xfmtfll6s/AJL1EZ6ntlTYZ3vrgJisN34?rlkey=v7x9wsmm7k5574sqdtj8cmm4f&dl=0 Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

April 10, 2024 10:01 AM Eastern Daylight Time

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ACTIVATE BRINGS HIGH TECH PHYSICAL GAMING TO CHARLOTTE

Activate

Activate, the pioneering live-action gaming venue and viral sensation on TikTok, is excited to announce the grand opening of its first North Carolina location in Charlotte, opening on May 3, 2024. The unique and dynamic venue promises an opportunity for guests to immerse themselves in the nationwide gaming phenomenon. Activate Charlotte is located at 1848 Galleria Blvd Suite 9B, Charlotte, NC, 28270, USA. With 20 locations in North America's hottest cities, such as Houston, Plano, Chicago, Atlanta, and New Jersey, Activate Charlotte joins the family, promising an electrifying mix of games that will put your agility and wit to the ultimate test. "Charlotte's vibrant culture is the perfect match for our physically immersive gaming adventures," said Bryce Anderson, Partner at Activate. "We can't wait to energize the city with our unique blend of tech and play. It’s a destination where every visit is a new challenge, every game a fresh conquest." Activate Charlotte’s new state-of-the-art gaming facility welcomes all ages and skill levels, encouraging players to explore and create their own unique gaming experience. Here’s what to expect: Guests can sign up in groups of two to five players Through progress tracking via Activate’s high-tech electronic RFID wristbands, players can rack up points, level up, and earn prizes along the way. Top gaming rooms include the TikTok viral sensation Mega Grid with 500+ multi-activated rainbow-colored tiles, blasting the beaming bullseye in a game called Strike, and feeling like a modern-day spy in the Laser room. Try Level 1, easy, or take it to Level 10, extreme. Play as a team in cooperative mode, or challenge your friends in competitive mode games. "Activate is about igniting that team spirit and passion for fun," added Anderson. "We're here to create epic stories, memorable laughs, and to cheer as our guests shatter records. We believe in fun that fuels the soul and games that push you to your playful limits!" Additional Activate locations are set to open in 2024 across the U.S. in markets such as Kansas City, Columbus, and Detroit, along with internationally in the UK and UAE. Today, Activate operates in over 20 locations across Canada and the U.S. PLAN YOUR VISIT Book in advance to save time and ensure a game room is available. Each game lasts 1-3 minutes. The full gaming experience lasts 75 minutes. Complete the safety waiver required for you to play in advance. Wear activewear and flat, closed-toe shoes. Age requirements: Children 10 and under require a paid adult with them at all times in gaming rooms. Children ages 11 to 13 must have an adult present at the facility. Where: 1848 Galleria Blvd Suite 9B, North Carolina. When: Sun-Thur 9:30am - 10:00pm, Fri-Sat 9:30am - 11:00pm. For a sneak peek into Activate’s action-packed gaming experience, and to keep tabs on the Activate Charlotte grand opening, visit https://playactivate.com/charlotte. Join the Inner Circle to be the first to hear about new locations, behind-the-scenes information, deals, and more. As a thank you for signing up, Activate will extend 50% off your first booking, valid until June 3rd, 2024. Please find imagery assets here. To keep tabs on the grand opening, visit https://playactivate.com. Founded in 2019, Activate is a state-of-the-art gaming facility with locations across the United States and Canada. Each Activate location offers a variety of unique gaming rooms with over 700 levels for players to compete, earn stars, and track achievements online. Activate combines physical activity and gaming to create an immersive experience as part of a healthy lifestyle. To learn more about Activate, please visit https://playactivate.com. Follow Activate on Facebook at http://www.facebook.com/activategames and Instagram at https://www.instagram.com/activategames/. Contact Details Jalila Singerff +1 613-614-6777 jalila@jiveprdigital.com Company Website https://playactivate.com

April 10, 2024 09:06 AM Eastern Daylight Time

Comcast RISE to Award 100 Small Businesses in Southern Colorado with Grant Packages that Include a $5,000 Monetary Grant, Marketing and Technology Resources, and More

Comcast Colorado

Today, Comcast announced 100 businesses in Southern Colorado will receive comprehensive grant packages that include business coaching sessions, education resources, a $5,000 monetary grant, creative production, and technology makeovers. Comcast RISE is committed to supporting the growth of all small businesses, while advancing the objectives of diversity, equity and inclusion, as well as community investment. The program is built to help businesses and their communities thrive with a focus on economic growth. “Comcast is committed to supporting and empowering small businesses in our communities,” said J.D. Keller, senior vice president of Comcast’s Mountain West Region. “The Comcast RISE program will deliver innovative and impactful resources that will make a lasting impact on small businesses in Colorado Springs.” Beginning on May 1, and through May 31, eligible businesses in Colorado Springs and El Paso County can apply for a grant package at www.ComcastRISE.com. A total of 100 grants in Southern Colorado, and 500 grants overall, will be announced in August 2024, bringing the total number of recipients to date to 14,000. “Small businesses are essential pillars of Colorado Springs’ community, contributing significantly to the strength and vibrancy of our economy through job creation, by increasing our tax base, and providing our community’s unique charm and character,” said Colorado Springs Mayor Yemi Mobolade. “It is the small business owner that takes a leap of faith to turn a dream into a reality. By investing in our local entrepreneurs, we’re helping support the heartbeat of our city, because their success is our success.” Comcast RISE was created in November 2020 to help small businesses hardest hit by COVID-19, from bakeries and barber shops to childcare centers and cleaning services, by providing the grants needed to survive and recover. The program has evolved from helping businesses survive the pandemic, to helping businesses and their communities thrive with a focus on economic growth. Grant packages will include: CONSULTATION - General business assessment and coaching that provides business owners with recommendations on how to help grow their businesses. EDUCATION RESOURCES - 12-month access to online entrepreneurship courses, learning modules and resources for small business owners. MONETARY GRANT - $5,000 monetary grant. CREATIVE PRODUCTION & MEDIA - Turnkey production of a 30-second TV commercial, plus a media strategy consultation and a 180-day media schedule. (Taxes and other fees may apply for production and media services.) TECHNOLOGY MAKEOVER - Computer equipment and Internet, Voice and Cybersecurity services for 12 months. (Taxes and other fees may apply for tech makeover services.) In addition, any small business owner can visit the Comcast RISE destination on the X1 platform featuring aggregated small business news, tips, insights, and more. Just say “Comcast RISE” into the X1 voice remote. Comcast RISE is part of Project UP, the company’s $1 billion commitment to advance digital equity through programs and community partnerships that connect people to the Internet, advance economic mobility and open doors for the next generation of innovators, entrepreneurs, storytellers and creators. More information and the applications to apply for either the grant program or marketing and technology services are available at www.ComcastRISE.com. About Comcast Corporation Comcast Corporation (Nasdaq: CMCSA) is a global media and technology company. From the connectivity and platforms we provide, to the content and experiences we create, our businesses reach hundreds of millions of customers, viewers, and guests worldwide. We deliver world-class broadband, wireless, and video through Xfinity, Comcast Business, and Sky; produce, distribute, and stream leading entertainment, sports, and news through brands including NBC, Telemundo, Universal, Peacock, and Sky; and bring incredible theme parks and attractions to life through Universal Destinations & Experiences. Visit www.comcastcorporation.com for more information. About Comcast Business Comcast Business offers Ethernet, Internet, Wi-Fi, Voice, TV and Managed Enterprise Solutions to help organizations of all sizes transform their business. Powered by an advanced network, and backed by 24/7 customer support, Comcast Business is one of the largest contributors to the growth of Comcast Cable. Comcast Business is the nation’s largest cable provider to small and mid-size businesses and has emerged as a force in the Enterprise market; recognized over the last two years by leading industry associations as one of the fastest growing providers of Ethernet services. For more information, visit www.business.comcast.com or call 866- 429-3085. Follow on Twitter @ComcastBusiness and on other social media networks at http://business.comcast.com/social. About EffectvEffectv, the advertising sales division of Comcast Cable, helps local, regional and national advertisers use the best of digital with the power of TV to grow their business. It provides multiscreen marketing solutions to make advertising campaigns more effective and easier to execute. Headquartered in New York with offices throughout the country, Effectv has a presence in 66 markets with nearly 30 million owned and represented subscribers. For more information, visit effectv.com. Contact Details Comcast Leslie Oliver +1 303-810-6326 leslie_oliver@comcast.com Company Website https://colorado.comcast.com/

April 09, 2024 11:00 AM Mountain Daylight Time