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Older Americans Are Facing a Loneliness Crisis:

YourUpdateTV

Media tour conducted to discuss how AmeriCorps Seniors can help by fostering connections and providing purpose. A video accompanying this announcement is available at: https://youtu.be/dcH7-VsQaYQ Older adults are especially vulnerable to loneliness and social isolation, which can have a serious effect on health, according to a recent report issued by the U.S. Surgeon General. Chronic loneliness (persistent feelings of isolation and/or a lack of companionship) can adversely affect mental, cognitive, and physical health, general well-being and even longevity. However, there are ways to overcome loneliness and volunteering might be the answer. AmeriCorps Seniors is helping older adults form connections in their community, provide purpose and improve their lives through volunteering. After two years of volunteering with AmeriCorps Seniors, 78% of those who reported more than five symptoms of depression at the beginning of the study said that they felt less depressed two years later. 88% of those who first described a lack of companionship said they felt less isolated after two years. AmeriCorps is the federal agency for national service and volunteerism. AmeriCorps Seniors focuses on engaging adults ages 55 and up in service in their local communities. Through three signature programs, R-S-V-P, the Foster Grandparent Program and the Senior Companion Program, AmeriCorps Seniors provides a space for older adults to take charge of this moment in life and use their time in impactful ways. Each year, AmeriCorps Seniors matches more than ONE HUNDRED FORTY THOUSAND Americans with service opportunities. For example, Shelley Brosnan, a volunteer with AmeriCorps Seniors RSVP through Volunteer Fairfax, Fairfax, Va., said, “Giving back is so very important. I’ve been volunteering for most of my adult life. Volunteering allows me to connect with my community and make it a better place. I also love the social aspects and meeting people who share my interests. We have a chance to help others and form new relationships, which has grown my social circle.” RSVP offers flexible scheduling and a diverse mix of opportunities. The Foster Grandparent Program pairs volunteers with children and youth in mentoring and tutoring relationships. Lastly, the Senior Companion Program provides a helping hand to other older adults and those with disabilities. They also support caregivers through respite services. For more information and to find volunteer opportunities near you, visit AMERICORPS.GOV/YOURMOMENT. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

May 03, 2024 01:01 PM Eastern Daylight Time

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5thScape to list its first game “MMA Cage Conquest” on Meta Store: Ultimate Virtual MMA Experience

Spark Metro PR

Mixed Martial Arts fans and enthusiasts, your virtual fighting dreams have arrived! 5th Scape delivers a transformative experience with "MMA Cage Conquest," stepping far beyond traditional fighting games into true sensory immersion. Step into the iconic MMA cage, feel the roar of the crowd and become the champion you always envisioned. The 5thScape Project is an ambitious venture that aims to create a comprehensive Virtual Reality ecosystem. In this VR ecosystem many developers, gamers and experts from various industries can collaborate. This is a VR gaming studio startup in which they focus on developing games, movies, animations etc. Apart from this, they are also planning to launch a special VR headset and a VR Chair which is an ergonomically perfect chair for long gaming sessions. Now, coming back to the game, - "MMA Cage Conquest" redefines virtual combat. Its skill-based system demands true martial arts strategy along with honed reflexes. Learn and master strikes like a real-life wrestling professional. It includes (not limited to) powerful grappling throws and the intricacies of ground control to secure your victories. Feel the impact of every blow, the thrill of a perfectly executed submission, and the tension of a match fought on the razor's edge. Training lies at the heart of "MMA Cage Conquest." This journey transcends button-mashing and enters the realm of personal development. Start as an eager underdog, mastering the fundamentals through rigorous simulations. Refine your striking, defense, and ground game, tracking your progression and building unshakeable confidence. With each session, you don't just play the game – you live the fight. MMA Cage Conquest is all set to make gaming experiences more vigorous and a powerhouse for the senses. Feel the rush in your bones as you climb the leaderboards, and establish yourself as the ultimate MMA cage conqueror. Ready to unleash your inner champion? " MMA Cage Conquest " will be available on the Meta platform. Submitted for listing on May 2, 2024, the developers await approval from Meta. Visit 5thscape.com for trailers, release updates, and the latest news on your journey to become the undisputed MMA Cage Conqueror. Contact Details 5th Scape 5thScape Team +1 302-597-6768 Team@5thscape.com Company Website https://5thscape.com

May 03, 2024 06:51 AM Eastern Daylight Time

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Flash Wins California Energy Commission $5.8M Grant for EV Charger ‘Innovation Lab’ in Oakland

Flash Parking

The California Energy Commission (CEC) and Flash, a pioneer in parking + charging solutions, today announced Flash secured a $5.8 million grant from CEC for a large-scale electric vehicle (EV) charger demonstration project in Oakland, California. The first-of-its-kind project will deploy at least 446 low-cost Level 2 EV chargers over a two-year period in convenient, high-density, high-visibility installations in a 1.5-mile area around downtown Oakland. With $24 million in funding from California’s Clean Transportation Program, the CEC grant to Flash and other awardees aims to demonstrate replicable and scalable business and technology models to deploy Level 2 charging infrastructure and improve public awareness of and confidence in Level 2 charging access. The project will also include installation of two Battery Energy Storage Systems that will help safeguard EV charger affordability during periods of peak energy demand. “Bay Area residents’ early commitment to the EV transition uniquely positions this community to serve as an ‘Innovation Lab’ for electrification projects in California and nationwide,” said Matt McCaffree, Vice President of Utility Market Development for Flash. “This collaboration with CEC will not only show what’s possible in high-density smart cities like Oakland but also keep the charging gap for early adopters from becoming a confidence gap for the next wave.” Bay Area EV adoption continues to outpace the national average by a factor of three. By installing reliable, affordable, and convenient public chargers, Flash and the CEC aim to close the charging gap and encourage further EV adoption—particularly among downtown residents, for whom dependable public charging is a prerequisite for ownership in lieu of at-home chargers. The success of the project would establish quality public charging as a standard among the practical, convenient, and environmentally-friendly “smart cities” of the future. “For residents living in downtown areas where at-home charging isn't an option, reliable and convenient public charging is key for continued EV adoption,” said CEC’s Lead Commissioner for Transportation Patty Monahan. “The CEC is looking forward to Flash's deployment of hundreds of Level 2 chargers throughout downtown Oakland to be a model of successful public charging.” The project will also generate invaluable data regarding battery capacities, operating costs, replicable price points, and emergency procedures, as well as insights toward stimulating demand and increasing return on investment. This information can then be used to expand and improve upon the Oakland deployment and inform electrification efforts throughout California and beyond. About Flash Flash is a pioneering technology company bringing seamless parking and EV charging experiences to drivers through a first-of-its-kind digital ecosystem. Flash’s platform connects reservable parking and charging in the apps drivers use every day with garage, surface lot, event, and valet parking locations — connected and controlled via a cloud-based operating system with unrivaled intelligence. Customer-obsessed brands partner with Flash to deliver digital, easy-to-use, reliable, and increasingly frictionless experiences to drivers eager to pay for a solution that eliminates wasted time, excess emissions, and stress from driving. The solution has arrived. Visit www.flashparking.com to learn more. Contact Details Flash Ray Young +1 512-694-6097 ray@razorsharppr.com Company Website https://www.flashparking.com/

May 02, 2024 08:30 AM Pacific Daylight Time

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Listen B*tch Tackles Toxic Bounce Back Culture, Encouraging New Moms to Embrace ‘Mom Puberty’ Instead

Listen B*tch

Canadian wellness brand, Listen B*tch, is launching a campaign that challenges bounce back culture and urges new moms to embrace the physical, psychological, and emotional transformation that comes with motherhood - a process they’re calling ‘Mom Puberty’. The campaign launches with a series of rallying billboards across Toronto alongside a digital gallery that offers an unfiltered view on the postpartum period while encouraging women to dismiss societal pressures to 'bounce back'. The campaign targets bounce back culture which disregards the physical and mental recovery needed postpartum and places unrealistic expectations on women to “snapback” to their former selves. “Embracing and normalizing the change you're experiencing is a powerful way to combat bounce-back culture,” says Listen B*tch Co-Founder, Daniela Angelucci-Rizzi. “Similar to adolescence, becoming a mother is a transitional period which involves physical, hormonal, psychological and emotional changes. That process is known as 'Matrescence’. Or as we like to call it - ‘Mom Puberty”. The campaign aims to redefine the cultural conversation around postpartum experiences by presenting a more realistic view of the joys and hardships that new motherhood presents. As part of this initiative, Listen B*tch is launching an online gallery showcasing unfiltered portraits of postpartum moms. The portraits are accompanied by personal narratives that explore their transformative journey into motherhood - the challenges, triumphs, and the things they think new or expecting moms should know. In addition to the online gallery, Listen B*tch is bringing this campaign to the streets of Toronto with billboards that champion the same message. The billboards can be found at, College & Dovercourt, Queen St West & Augusta Ave, Dundas St West & Rusholme Rd, Queen St West & Noble St, Queen St West & Triller Ave, and College St & Clinton St. On May 6th from 5pm-9pm, the general public will have the opportunity to attend an exhibit of the project at Cry Baby Gallery in Toronto. The brand is also donating copies of their New Mom and Pregnancy Affirmation Card Decks to support groups at Sunnybrook and North York General Hospital, as a way to provide tangible support and encouragement to women navigating the complexities of motherhood. To capture the raw portraits of the Canadian moms, Listen B*tch partnered with Toronto-based photographer and mom, Jorian Charlton whose work has been featured at the Art Gallery of Ontario, the Art Gallery of Mississauga, and the critically acclaimed exhibition - The New Black Vanguard. Listen B*tch is a Canadian, women-owned wellness brand that was co-founded by entrepreneurs Daniela Angelucci-Rizzi & Michelle Osei-Bonsu. The brand, best known for their cheeky deck of affirmation cards, launched two new affirmation card decks in 2024 focusing on expecting moms and new moms. Contact Details Langton PR Inc. Amanpreet Dhami, Account Director Amanpreet@langtonpr.com Langton PR Inc. Daniel Pillai, Vice President Daniel@langtonpr.com Company Website https://www.listenbitch.ca/

May 02, 2024 09:00 AM Eastern Daylight Time

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May is Motorcycle Safety Awareness Month Gear Up for Safety with Airbags Save

YourUpdateTV

As the weather warms up, motorcycles become increasingly popular modes of transportation. Recently, President at Cycle Gear, Stevan Popovich, conducted a satellite media tour to talk about “Airbags Save", a national safety campaign aimed at raising awareness about innovative solutions in motorcycle safety and to share tips for safer riding experiences. A video accompanying this announcement is available at: https://youtu.be/FmNlhqh1jh4 While wearable airbag devices have been around for years, they are finally becoming attainable for the average rider. Like the airbag in cars, a wearable motorcycle airbag inflates in a fraction of a second to protect the rider in the event of a crash or impact. These airbags provide essential protection for the vital organs, including the spine, ribcage and even the neck/collarbone area, reducing up to 93% of impact force and the risk of injury. According to recent research by Darvin Research & Consulting, 42% of the U.S. adult population has a loved one that regularly rides a motorcycle. And 85% say they worry about the safety of their loved ones because they ride a motorcycle. Upon learning about wearable airbags, an overwhelming 96% expressed a desire for their loved ones to utilize this life-saving technology. Airbags Save is a multi-year effort to educate communities across the country about the evolution of motorcycle safety technology. Specifically, wearable airbags. Most people don’t know that wearable airbag technology has been around for years and protects riders every day. Here's what's essential to understand about motorcycle wearable airbags: Comfort and Wearability: They are designed as a vest, worn over clothing but under your typical riding jacket. They are engineered for comfort, ensuring that you barely notice them as you ride. Impact Absorption: In the event of deployment, the airbag envelops the torso, providing comprehensive protection. For instance, the Alpinestars Tech-Air 5 model is capable of absorbing up to 93% of the impact force, often allowing riders to escape potentially hospital-bound crashes. The often-televised motorcycle race crashes, where riders walk away without major injuries, are a testament to the airbag's protective capabilities. Types of Airbags: Two main varieties exist: Tethered: These are physically connected to the motorcycle, and if the rider is ejected from the bike, the tether initiates the inflation of the airbag. AI Algorithm-Driven: These incorporate a sophisticated internal computer system, complete with gyroscopes and accelerometers, to monitor the rider's motion 1,000 times per second. This technology is so advanced it can predict and respond to a crash faster than the rider's own reflexes. For a deeper dive into this life-preserving gear, visit CycleGear.com/airbags. Here, you can explore the various options and learn more about the advancements that are keeping riders safe on the roads. About Stevan Popovich Stevan Popovich is the President of Cycle Gear and oversees the operations of the country's largest power sports aftermarket omnichannel retailer, consisting of 165+ brick & mortar locations across over 40 states. With over 20 years of experience in the specialty outdoor sporting goods industry, Stevan began his journey as a General Manager of a small New England outdoor retail chain and has steadily advanced in the industry by mastering successful business processes and cultivating strong, trusting relationships with customers. Outside of his professional role, Stevan is an active member of the MIC Aftermarket Parts Committee and serves as a Board Member for the Right Rider Access Fund. His leadership philosophy revolves around empowering his team and ensuring accountability through managing performance outcomes. By aligning strategy with a deep understanding of the customer base, he facilitates growth and financial success. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

May 01, 2024 10:01 AM Eastern Daylight Time

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ASHKENAZY ACQUISITION CORP TRANSFORMS VERNON HILLS RETAIL VILLAGE

Ashkenazy

Ashkenazy Acquisition Corporation, a private real estate investment firm owned by Ben Ashkenazy, is proud to announce that it has revitalized Vernon Hills Village, the premier, open-air retail village in the heart of Westchester County, serving more than one million residents and visitors. Vernon Hills Village boasts more than 20 curated retail, entertainment, and food experiences, including newly signed tenants such as Nike, Sephora, Lululemon, Pottery Barn, Ever/Body, Sweetgreen, Serafina, and Starbucks. Ashkenazy is devoted to continually providing the most welcoming, interactive experiences at Vernon Hills Village, which is now 100 percent leased. Vernon Hills Village is an upscale, open-air retail village located on White Plains Road, a short drive from White Plains’ thriving business district, and surrounded by picturesque towns, quaint villages, parks, and other green spaces. The eclectic mix of coveted lifestyle brands serve shoppers both locally and those who travel from many miles away. “We’re excited to introduce these leading lifestyle brands into Vernon Hills Village, infusing a new level of energy and excitement into a long-time shopping destination in Westchester County,” said Joe Press, COO of Ashkenazy Acquisition. “Consumers crave in-person experiences that allow them to interact directly with retailers and each other in a vibrant, communal setting with shopping and dining options for the whole family. Our capital improvements and leasing initiative at this outstanding property further reflects our dedication to delivering best-in-class, irreplaceable assets with a sense of vitality.” The revitalization and upscale leasing at Vernon Hills Village is part of Ben Ashkenazy’s broader business model, investing in and renovating best-in-class, irreplaceable retail destinations in key markets throughout the United States. Additional Ashkenazy locations include Bayside Marketplace in Miami, Shops at Rivercenter in San Antonio, and Shops at the Bravern in Seattle, and Beverly Connection, in Los Angeles, among many others. Note: Images of Vernon Hills Village are available here About Ashkenazy Acquisition Corporation Headquartered in New York City, Ashkenazy Acquisition Corporation is a private real estate investment firm focusing on the acquisition, development, asset management and marketing of retail, hotel, and office assets. Ashkenazy Acquisition’s portfolio boasts over 15 million square feet of retail, hospitality, office, and residential properties, located throughout the United States, Canada and England. With a portfolio containing more than 100 buildings valued at approximately $12 billion, Ashkenazy Acquisition has a superior performance history in purchasing and managing premier assets worldwide. Ashkenazy Acquisition is comprised of an experienced team of in-house, seasoned professionals, with deep experience in acquisitions, finance, construction, leasing, development and marketing. The integrated team of real estate professionals offers exceptional expertise at all levels of the transaction and subsequent management. Contact Details Marino Russ Colchamiro +1 646-285-5137 rcolchamiro@marinopr.com

May 01, 2024 10:00 AM Eastern Daylight Time

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Bandcamp’s 47 Million Fans Celebrate the 40th Bandcamp Friday with 100% of Sales Revenue Going to its 5 Million Artists

Bandcamp

Bandcamp, the world’s largest super fan platform supporting artists, is celebrating its 40th Bandcamp Friday On May 3rd 2024, an industry unique initiative where the platform doesn't take any revenue share at all, passing all funds along to artists. Since the inception of Bandcamp Fridays in 2020, the platform has contributed $123 million to artists through this initiative alone, complementing the $1.3 billion generated for artists across all Bandcamp transactions to date. This growth is fueled by a highly dedicated fanbase, growing at a rate of approximately 100,000 per month, whose engagement is not just supporting artists financially but also driving a significant shift in how music ecosystems can operate. Bandcamp’s strategy of fostering deep connections within its community has positioned it as a leader in servicing fan passion as well as the artist. Bandcamp has created an innovative platform allowing artists to directly sell their music products to fans where an unparalleled 85-100% of revenue goes directly to artists. Superfans, the new VIPs in the music industry, and the Artists they support have collaboratively grown Bandcamp into the music industry’s most precious ecosystem. Championing generous compensation, Bandcamp inspires what it means to truly value artists. Bandcamp is unique among its peers attributing 100% of its growth to what is effectively a social network that has grown organically without advertising since its inception in 2007. Bandcamp has remained unwaveringly committed to serving as the world’s online record store and music community where passionate fans discover, connect with, and directly support the artists they love. Bandcamp’s market leading strategy extends beyond financial transactions, fostering a robust ecosystem where the music fan is central to the narrative. "Bandcamp is more than a marketplace; it's a thriving community where artists and fans converge to celebrate and sustain the art of music," explained Andrew Jervis, Bandcamp’s Director of Artists and Labels. "This community-driven model not only supports but actively promotes the growth of artists by providing them tools to manage their careers. Artists from virtually every country gain global exposure and connect directly with fans who are eager to support them, not just through purchases but through genuine engagement and feedback. Our platform facilitates these interactions by sharing useful data, enabling fans to express their shared appreciation for music, enabling direct artist-to-fan communications, and through special events like Bandcamp Live and Listening Parties, making it an indispensable hub for music discovery and artist development.." "Bandcamp's community is truly unique, fostering a deep sense of engagement between artists and fans," says Jansport J, an artist thriving on the platform. "Whether it's releasing a project with fans like Aglana from the UK in mind, knowing that Thomas in New Zealand is eagerly awaiting a pre-order, or anticipating that David in Los Angeles will add my album to his recommended list—these are real interactions that happen on Bandcamp. It's this direct connection with supportive fans across the globe that makes Bandcamp invaluable to independent artists like myself.” Bryan Biniak, President of Songtradr, Bandcamp’s parent company, highlighted the progressive impact of Bandcamp's model on the music industry, noting a strategic shift toward more equitable financial practices. "We're not standing still. Our ongoing enhancements and investments in Bandcamp are about expanding the platform's capabilities. We're introducing more tools for artists and labels to succeed, enhancing discovery, and building community features. Songtradr is actively investing in the community, the product, and new payment solutions to make the platform even stronger. These developments have already led to a 20% increase in artist earnings and a 30% rise in fan engagement, underscoring the economic vitality of the superfan community and setting the stage for even greater growth," he added. Bandcamp has curated listening parties to celebrate the 40th Bandcamp Friday, all events start at 11 am PT. Blockhead Listening Party on April 29th Jasmine Myra Listening Party on April 30th Emily Barker Listening Party on May 1st John Carpenter Live Interview and Jessica Pratt Listening Party on May 2nd Mdou Moctar Listening Party on May 3rd 40th Bandcamp Friday on May 3 where 100% of the proceeds go to the artists and labels To learn more about how Bandcamp is pioneering a new era for music, visit: www.bandcamp.com. About Bandcamp Friday: When Covid 19 hit, Bandcamp announced it would waive its usual fee for one day in order to support artists affected by the shutdown of live music. The first Bandcamp Friday took place on March 20th, and fans bought 800,000 records on Bandcamp in 24 hours, totalling $4.3m of music and merchandise. This was 15 times more than a typical Friday. Fans stepped up for the artist community and showed their commitment with their wallets knowing the purchases they made would go directly to helping the livelihood of the artists they supported. In many cases, fans pay more than the artist retail price for their music and merchandise, demonstrating their heartfelt commitment. Bandcamp announced its ongoing commitment to the artist community by pre-announcing a full year of Bandcamp Fridays for 2024. Friday May 3rd will mark the 40th Bandcamp Friday, where fans can splurge on their favorite artists and share their love, and reciprocally Bandcamp will share its support by waiving 100% of their fees. Bandcamp is the world’s largest super fan community, an online record store and music community where fans discover, connect with, and directly support the artists they love. Bandcamp fosters a communal experience with music discovery, where artists and fans support each other in a vibrant ecosystem. Bandcamp artists and labels retail a broad range of music products including digital and physical records, vinyl, apparel and merchandise. Contact Details Jalila Singerff +1 613-614-6777 jalila@jiveprdigital.com

May 01, 2024 09:16 AM Eastern Daylight Time

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Small Business Week: Tech Tools

News Media Group, Inc.

Contact Details News Media Group, Inc. Karl Wayne +1 334-440-6397 karl@newsmg.com Company Website https://newsmg.com/

April 29, 2024 10:18 AM Eastern Daylight Time

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Leading Brand in Inclusive Beauty Black Radiance Adds All-New Products to Melanin-Minded Line

Black Radiance

Black Radiance, the trusted cosmetics brand for women of color, is expanding its dedication to inclusive beauty with its latest collection of products. For over thirty years, Black Radiance has led the charge toward recognizing and celebrating the diversity of darker complexions by offering affordable, high-quality cosmetics with uncompromising color, trusted coverage, and formula innovation. As an extension of the brand's mission, Black Radiance launched four new affordable products that encourage people of color to embrace, enhance, define, and love their shade of beauty. The launches include The Pressed Powder, Beyond A Pout™ Lip Balm, Bold & Sexy™ Gel Eyeliner, and Brilliant Effects™ Eye Shadow Palette. "Embracing the diverse beauty of melanin-rich skin tones has been at the heart of Black Radiance for over thirty years,” said K. MacDonald Parris, Vice President, Marketing at Black Radiance. “With our latest collection, we continue our commitment to inclusivity, offering affordable, high-quality cosmetics that empower people of color to define and celebrate their unique shades of beauty." Essential to the brand’s complexion product line, the Pressed Powder is formulated to balance melanin-rich skin tones with a matte finish that looks fresh all day. The lightweight, pigment-rich powder is available in twelve shades, including 3 new fair to light shades to meet the diverse range of complexions among women of color. All shades are available now on Amazon and in-store at Walmart in June. Over 90% of consumers indicated skin moisture was significantly improved after applying the formula. The shea butter lip balm is infused with Vitamin E, Sodium Hyaluronate, and an exclusive blend of ten botanical oils, to prime, moisturize, soften, and condition lips. The multi-benefit lip balm comes in 5 vibrant yet sheer shades to accentuate melanated lips, including Pamper in clear, Kissable in mauve, Pucker Up in red, Luscious in plum, and the best-seller Smooches in fuchsia. Black Radiance Bold & Sexy™ Gel Eyeliner contours, shapes, and defines with custom definition. The dual-ended pencil features two waterproof formulas, a thin, tapered pencil for contouring and outlining and a thicker crayon that saturates eyelids with smudge-proof matte color that can be worn as an eye shadow. Rounding out the collection, Black Radiance expanded the Brilliant Effects™ Eye Shadow Palette collections with two new colorways: Paradise and Starstruck. Paradise features twelve pigment-rich hues inspired by an oasis of lush, evergreen gardens to define eyes with vivid imagination while Starstruck captivates attention with mesmerizing metallic shades that give eyes a sensational glow. Black Radiance is available to shop at www.blackradiancebeauty.com, Amazon, Target, Walmart, Rite-Aid, Walgreens, and CVS. For more information and updates, visit www.blackradiancebeauty.com and follow @blackradiancebeauty on social media. High res images, interviews, and media samples are available upon request. About Black Radiance: For over 30 years, Black Radiance® has recognized, represented, and celebrated the diversity of darker complexions by offering affordable, high-quality cosmetics with uncompromising color, trusted coverage, and formula innovation. Black Radiance empowers and inspires women of color through cosmetics, beauty, and lifestyles. Our mission – to enable Black women worldwide to be even more beautiful. We promise to create both products and experiences that encourage women of color worldwide to embrace, enhance, define, and love their shade of beauty. Contact Details Six One Agency Cami Carlson camryn@six-one.com

April 29, 2024 08:03 AM Eastern Daylight Time

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