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Activate Games Inc. Announces Expansion with 30 New Stores in the UK and Ireland!

Activate

Activate Games Inc., the pioneering force behind the world's first active gaming experience, is thrilled to announce its expansive venture into the United Kingdom and Ireland markets with the opening of 30 new stores in partnership with We Do Play. Following the resounding success of Activate's innovative gaming concept across North America and the MENA region, the company is poised to revolutionize the entertainment landscape in the UK and Ireland. With a commitment to promoting physical activity while offering unparalleled gaming experiences, Activate is set to captivate audiences across these vibrant regions. "This expansion marks a significant milestone in Activate's journey," said Adam Schmidt, Founder and CEO of Activate Games Inc. "The UK and Ireland have long been on our radar as markets ripe for Activate's unique blend of interactive gaming and physical activity. We are excited to bring our adrenaline-pumping adventures to communities across these regions and provide an unforgettable entertainment experience for players of all ages." Each Activate location offers an immersive gaming environment where players can #EnterTheGame and compete in a variety of interactive challenges. Activate promises an experience like no other, where players can unleash their competitive spirit while staying active. "We are committed to diversifying leisure offerings and providing our guests with innovative entertainment experiences," said Richard Beese, Co-Owner of We Do Play. "With the launch of 30 new stores in the UK and Ireland, we are thrilled to introduce Activate to a new audience and create lasting memories for families, friends, and gaming enthusiasts alike." The expansion into the UK and Ireland marks a significant milestone in Activate's global growth strategy. Activate is poised to unveil more than 20 new stores across the United States and Canada in 2024, including an expansion into the MENA region this Fall. Furthermore, Activate has strategic plans for international growth, with aspirations to establish 70 stores in 10 countries over the next 5-10 years. With locations worldwide and a dedicated community of fans, Activate continues to push the boundaries of traditional entertainment and redefine the gaming experience for the modern era. For more information about Activate Games Inc. and to stay updated on the latest news and store openings, visit Activate or follow Activate on social media: Facebook: Activate Instagram: @activategames TikTok: @activategames ABOUT ACTIVATE Activate is the world’s first active gaming experience where players #EnterTheGame. Activate offers a unique blend of physical activity and gaming that promotes a healthy lifestyle. Each Activate location provides fun and interactive rooms for players to compete, earn stars and track achievements. With the global headquarters located in Winnipeg, Canada, Activate has grown to 30 locations across Canada, the U.S. and now the world! To join the active gaming movement, visit playactivate.com. ABOUT WE DO PLAY We Do Play specializes in creating unforgettable, immersive leisure and hospitality concepts. It started as a single brand, eventually incorporating Flip Out and Putt Putt Social. Boom Battle Bar was also previously co-owned by We Do Play. Flip Out is a global indoor adventure park business and is currently the largest in the UK. Since 2015, Flip Out has catered to 8 million customers a year. Putt Putt Social is the UK’s leading Asian-inspired adventure golf, drink and dining experience. We Do Play is continuing to expand its footprint in the leisure and entertainment space, with its partnership with Activate being the latest addition to its portfolio. www.wedoplay.co.uk Follow We Do Play on Linkedin: We Do Play Follow Flip Out on Instagram: @flipoutuk Follow Putt Putt Social on Instagram: @puttputtsocial Contact Details Jalila Singerff +1 613-614-6777 jalila@jiveprdigital.com Company Website https://playactivate.com

May 28, 2024 08:02 AM Eastern Daylight Time

College of American Pathologists: Cancer Rates Soaring in Younger Adults

YourUpdateTV

A video accompanying this announcement is available at: https://youtu.be/rq8XcHBnPw0 Cancer doesn’t discriminate by age today. Consider celebrities like Chadwick Boseman, who died from colon cancer; Olivia Munn, who recently underwent a double mastectomy; Ninja, a popular streamer on Twitch diagnosed with skin cancer; and Catherine, the Princess of Wales, who is currently being treated for the disease. All of them were diagnosed before the age of 50. Why is this happening and what can we do to catch it early? There are several reasons: diet, lifestyle, and environmental factors. The College of American Pathologists is emphasizing the importance of early detection, screening, and being vigilant regarding symptoms. A nationwide media tour was conducted to discuss this important issue featuring Dr. Donald Karcher, president of the College of American Pathologists. Topics that Dr. Karcher discussed included: • What is behind the soaring trend of younger adults being diagnosed with cancer? • What symptoms to look for to improve cancer outcomes. • What cancers can and should be screened for? • What if you don’t meet the minimum age requirements for screening but are having symptoms? • Discussing the importance of early detection. FOR MORE INFORMATION VISIT: YOURPATHOLOGIST.ORG Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

May 23, 2024 02:17 PM Eastern Daylight Time

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Shedding Light on Cystic Fibrosis Awareness Month

YourUpdateTV

Cystic fibrosis (CF) is a rare, progressive, and genetic disease that currently affects about 40,000 people in the United States. CF is the result of a defective gene, inherited from each parent, and the disease can impact people of all races and ethnicities. Recently, KC White, Board Chair of the Cystic Fibrosis Foundation, participated in a nationwide satellite media tour to discuss the disease, her personal journey, and how the Foundation is helping progress care and treatment options. A video accompanying this announcement is available at: https://youtu.be/8wj8u0JEqLU CF is a life-shortening disease that prevents our bodies from clearing mucus. This can lead to lung infections, poor nutrition, lung disease, and a host of unique challenges that can impact every aspect of a person’s life. When it was first discovered, it was considered a fatal pediatric disease. But due to transformative advancements in treatments and high-quality care, the life-expectancy for someone born with CF today is 56. While that number is climbing there is still a long way to go and unfortunately, not all people with CF equally benefit from this progress. KC White was elected chair of the Cystic Fibrosis Foundation’s Board of Trustees in 2022 after serving on the Board since 2005. Diagnosed with cystic fibrosis at age 3, White has been a committed volunteer and inspiring advocate for the Foundation since childhood and is the first person with CF to serve as board chair. When she was diagnosed, she wasn’t expected to live past high school age, but her family refused to accept that fate, which prompted their dedication to the Foundation’s work. Because of recent treatments known as modulators, about 90% of the CF population (including KC) experienced an incredible transformation in their health. With this though, comes navigating unplanned challenges including careers, finances, family, and more. In addition to fueling the research, particularly in genetic therapies, that will lead to transformative treatments for the entire CF population, the CF Foundation works to support the CF community in all aspects of their lives through support programs and fostering connection opportunities. Every May, the cystic fibrosis community comes together for CF Awareness Month to educate the public about the rare disease, share personal stories, and encourage people to get involved and unite behind a shared mission: finding a cure for all people with CF. The CF Foundation is committed to finding a cure and providing all people with CF the opportunity to lead long, fulfilling lives. The Foundation is aggressively funding research and drug development, advancing high-quality, specialized care, and partnering with and advocating for the CF community. For more information, visit CFF.ORG/CFMONTH About KC White KC White was elected chair of the Cystic Fibrosis Foundation’s Board of Trustees in 2022 after serving on the Board since 2005. Diagnosed with cystic fibrosis at age 3, White has been a committed volunteer and inspiring advocate for the Foundation since childhood, speaking at her first Foundation event when she was only 9 years old. She is the first person with CF to serve as board chair. White received her Master of Applied Positive Psychology from the University of Pennsylvania in 2022 and currently serves as an assistant instructor in the program. She is also the Head Varsity Women’s Lacrosse coach for the Chagrin Falls, Ohio, Tigers. She and her husband, Justin, have one son, Mac. About the Cystic Fibrosis Foundation The Cystic Fibrosis Foundation is a donor-supported nonprofit organization leading the relentless pursuit of a cure for cystic fibrosis. The Foundation is committed to providing all people with CF the opportunity to lead long, fulfilling lives by funding research and drug development, advancing high-quality, specialized care, and partnering with and advocating for the CF community. The Foundation funds more CF research than any other organization, and nearly every CF drug available today was made possible because of Foundation support. The organization supports and accredits a national network of over 130 CF care centers recognized by the National Institutes of Health as a model of care for a chronic disease. Also, the Foundation manages support programs and fosters connection opportunities for the CF community. Based in Bethesda, Md., the Foundation’s impact is made possible by the work of nearly 70 local chapters across the country. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

May 23, 2024 12:47 PM Eastern Daylight Time

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Target Is The One-Stop Shop for Memorial Day Fun

YourUpdateTV

As shoppers gear up for Memorial Day, consumers are ready to kick off the summer in style - all while staying within their budgets. Recently, Author and Lifestyle Expert, Meaghan B Murphy, teamed up with Target on a nationwide satellite media tour to share tips to help people kick off their summer celebrations. A video accompanying this announcement is available at: https://youtu.be/hcw-cL71Wao “Memorial Day is the unofficial start of summer, as friends and families prepare to gather all season long. This year, I’ve partnered with Target as my one-stop shop for all my entertaining and summertime must-haves. Target is making the summer season more affordable than ever with over 1,000 new items across the entire store, with more than half less than $15,” said Murphy. Here are Meaghan’s top picks from food and beverage to entertaining essentials and fun-in-the-sun items for kids to stock up on: Go-To Summer Meals: “Grilling season is big in my family (fun fact: I have three grills!), and I turn to Target for affordable and delicious summer meals and sides. Good & Gather Beef Patties make the perfect burgers and I love to pair them with the Maple Bourbon Bacon Chopped Salad kit.” Grab-and-Go Snacks: “ Favorite Day Honey BBQ Kettle Corn is a great summer party snack and my kids cannot get enough of the Favorite Day Dill Pickle Trail Mix.” Something Sweet: “ Good & Gather Black Raspberry Acai Sparkling Water is a wonderful alternative to sugary drinks and makes a perfect mocktail. The Favorite Day S'mores Cake Pop Kits are so fun as DIY activity and doesn’t require any baking.” Water Fun with Kids: “My kids are obsessed with the SunSquad Popsicle Lounge float and Inflatable Volleyball Pool Set. Threshold has the best beach towels – I love the Medallion print – and they come in many different varieties.” Summer Style: “Target has all the Americana-inspired apparel and accessories. I love the Denim Corset Midi A-Line Dress from Universal Thread and the Shade & Shore One Piece Swimsuit. You will not catch me anywhere without Vacation Classic Sunscreen Spray – it’s lightweight and smells amazing.” Target also has a couple of resources to make things more convenient and save time for shoppers. Target’s free-to-join Target Circle program gives members access to tons of deals, which are applied automatically. Some great deals going on through May 27: · 30% off Sandals, Tops, Select Shorts, Dresses and Swim for the Family · Up to 30% off Patio, Outdoor Accessories, and Garden · Spend $25 on Skin Care, get a $5 Target Gift Card · Buy one get one 20% off all Ground beef and burgers Shoppers can also join Target Circle 360, the new paid membership that features unlimited same-day delivery with no markups or delivery fees with orders over $35. You can sign up for a Target Circle 360 membership for $99/year and Target Circle Cardholders will be able to sign up for Target Circle 360 at $49/year anytime. For more information, visit Target.com. About Meaghan B Murphy @meaghanbmurphy Meaghan B Murphy is the author of Your Fully Charged Life: A Radically Simple Approach to Having Endless Energy and Filling Every Day with YAY (Penguin Random House), an editor, on-air personality, lifestyle and health expert, a home-hack master and certified trainer. Meaghan was named Editor-in-Chief of Woman’s Day, charged with re-energizing the brand across print and digital. This follows a 6-year stint as executive editor at Good Housekeeping, where Meaghan helped dust off and reimagine the 130-year-old megabrand Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

May 21, 2024 03:41 PM Eastern Daylight Time

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Agents Who are REALTORS® Preview Housing Market Trends for the Summer and Beyond

YourUpdateTV

A video accompanying this announcement is available at: Click here to view With the spring homebuying season in full swing, many Americans are contemplating whether it’s a good time to buy or sell a home. Higher mortgage rates, limited housing inventory and competition for the few houses on the market are some of the many reasons sellers and buyers should work with an agent who is a REALTOR® to find the right home and negotiate the terms of sale. According to the National Association of REALTORS®, single-family existing-home prices nationwide climbed 5% over the past year to a median price of $389,400. Greater than 90% of the country’s metro areas experienced home price growth in the first quarter of 2024 despite facing the highest mortgage rates in two decades. While mortgage rates are nearly double those seen during the first two years of the pandemic, they are still considered historically low. Moreover, homeownership continues to be a catalyst for Americans to build generational wealth. Over the past decade, the median-priced home in the U.S. gained nearly $200,000 in value, making the typical homeowner 40 times wealthier than if they had not purchased a home or remained a renter. An agent who is a REALTOR® can help you achieve the dream of homeownership and create long-term wealth and financial stability for your family. To learn more about REALTORS® and to find a real estate agent, visit Realtor.com®. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

May 21, 2024 02:23 PM Eastern Daylight Time

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Summer Camp & Your Child’s Mental Health

YourUpdateTV

A video accompanying this announcement is available at: https://youtu.be/lE4NUj6i9ew Physical and mental health go hand in hand. This is as true for youth as it is for adults. And with summer camp season approaching, we once again ponder the impactful role that a camp experience plays in the lives of many children—an experience that often creates lifelong meaningful relationships and positively impacts mental wellness. Children born and living with serious illnesses can experience unimaginable stress. It is for this reason that the positive benefits of the camp are at the heart of SeriousFun Children’s Network, founded by Paul Newman. Thirty-five years ago, Paul Newman founded a camp where kids living with serious and life-limiting medical conditions could break away from the everyday challenges of their illness to discover new possibilities, and more about themselves. Today, Serious Fun Children’s Network, the leading network of medical specialty camps in the world, includes 30 camps and programs which have delivered more than 1.7 million life-changing camp experiences to kids living with a wide variety of serious medical conditions and their families, totally free of charge. A nationwide media tour was conducted on May 9th featuring Dr. Laura Blaisdell, Medical Advisor for SeriousFun Children’s Network. Topics that Dr. Laura Blaisdell discussed included: · The importance of prioritizing mental health for children at camp alongside physical and social health. · How camp can foster Positive Childhood Experiences and how the SeriousFun camp experience is different from other camp programs · Why providing positive childhood experiences is especially important for those children who face medical trauma. For more information, visit SERIOUSFUN.ORG Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

May 21, 2024 01:55 PM Eastern Daylight Time

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Jessica Dalziel Elevated to Chief Client Officer at Avenue Z

Avenue Z

Avenue Z, a strategic marketing and communications company announces the appointment of Jessica Dalziel as its Chief Client Officer. Dalziel brings over 15 years of experience in unlocking top-tier solutions, fostering innovative thinking, and harnessing exceptional talent across strategic accounts. With this appointment, she will oversee the full breadth of client relationships across the Company. "Our strategy revolves around nurturing the growth and success of our clients across multiple channels. To accomplish this, we're embracing a more client-centric approach than ever before," stated Jeffrey Herzog, Chairman and CEO of Avenue Z." Jess’ natural leadership talents and steadfast connections bolster and accelerate our commitment to industry-wide revolution, amplifying customer experiences along the way." Dalziel will enhance client experience through solutions tailored to each client's unique needs and business goals, elevate service delivery standards, and fortify Avenue Z's reputation as a trusted advisor in the industry. In this role, Dalziel will report to the company’s COO, Dave Johnson. “Jess has been pivotal in shaping NightWise’s strategic marketing initiatives, elevating our brand's presence, and fostering smooth, productive collaborations with her exceptional talent and friendly demeanor”, said Danny Rinaldi Founder & CEO of NightWise. "Her adept management of complex projects has positioned us as frontrunners in the sleep industry, while her partnership with every team member has greatly contributed to our successes." Dalziel shared, “Many agencies focus solely on advancing technologies such as AI or the latest trends. A successful client strategy harnesses both but never loses sight of human empathy and trust. It delves into the intricacies of each client's needs, enabling our teams to tailor solutions that resonate on a deeper level and drive impactful results. I’m thrilled to leverage my background to strengthen our client relationships and bring unparalleled value alongside the talented team at Avenue Z”. Before joining Avenue Z, Dalziel served as the VP of Strategic Accounts at Investis Digital in New York. In this role, she spearheaded business growth, innovative processes, and resources, with a keen focus on business development and nurturing client relationships. Prior to that, Dalziel held value-creation positions at Isobar, a dentsu company, where she adeptly coordinated project plans on a global scale, seamlessly integrating them across diverse stakeholders. Dalziel earned her MBA from Trinity College Dublin, Ireland, and a bachelor's degree in Advertising from Grand Valley State University. Avenue Z is a strategic marketing and communications company breaking traditional boundaries between marketing, advertising and PR. From the Wall Street Journal to TikTok, PR to social and search, we create narratives that drive commerce, connections, and conversion, across all channels. With experts, tech and teams based in New York, Boston, Orlando, Miami and global reach - we drive influence. Visit www.avenuez.com Contact Details Avenue Z Madeleine Worrall +1 817-808-1521 madeleine.worrall@bevelpr.com

May 21, 2024 09:35 AM Eastern Daylight Time

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Announcing Nilu27: a Hypercar Brand from Celebrated Designer Sasha Selipanov

Nilu

Nilu27 is the company founded by Sasha and Inna Selipanov to introduce an extraordinary vehicle lineup over the next ten years. And it begins this summer with the public debut of their first vehicle: the breathtaking V12-powered NILU hypercar, which will be revealed to the public at Pebble Beach during Monterey Car Week in August. The new company – named from a combination of the founders’ daughters’ names, Nica and Lucia – brings an unrivalled depth of automotive knowledge and expertise. Sasha’s sports car legacy includes landmarks that began with the Lamborghini Huracán before moving on to the Bugatti Chiron and Bugatti Vision Gran Turismo. Sasha was also responsible for the design of the Koenigsegg Gemera and Koenigsegg CC850, among the many vehicles stemming from his two-decade career in the automotive industry. Nilu27 was co-founded by Inna Selipanov, who brings a wealth of marketing and business development experience to the venture. Aside from being married for more than 20 years, Inna and Sasha enjoyed dynamic collaborations during their respective stints at Genesis and Koenigsegg. Combining their complementary skill sets in this new endeavor puts them on a unique path to disrupt the industry. CRAZY ENDEAVOR Sasha felt sports car development had veered off course in an effort to check way too many boxes. The automotive industry’s fascination with technology has led to a plethora of technologically advanced, yet emotionally sterile products. Sasha’s vision is to explore the DNA of what defines a sports car, focusing on an emotional engagement with each of our senses. The vision is unique in both his approach to the product and brand itself, resulting in vehicles that promise to be beautiful and brutal in equal measure. The NILU hypercar will create an authentic analog driving experience, deploying a naturally aspirated engine designed to set the driver’s senses tingling. “ One of my most vivid childhood memories was seeing an old magazine clipping of Gilles Villeneuve in his #27 F1 car power sliding out of a corner. I instantly fell in love with the image of that visceral, beautiful beast,” Sasha recalled. “This passion took me on a rollercoaster ride through my career, culminating in Nilu27. Now, my team and I are finally able to explore the quintessential automotive themes of beauty and brutality without the limitations commonly imposed by the industry or preconceived commitments to technology. We cannot wait to present our first car this summer! ” PEBBLE BEACH DEBUT After living in Sasha’s mind and sketchbook since 2007, his vision has taken a physical form and will be revealed first to a number of industry insiders in Los Angeles in early August. It will then be seen by the public and media for the first time on the ramp at Pebble Beach Golf Course on August 15 during Monterey Car Week. Following its debut, the NILU hypercar will appear at a number of events and functions during the week, culminating in its appearance on the Concept Lawn at the Pebble Beach Concours d’Elegance on August 17-18. For more information, please visit www.nilu27.com EDITOR’S NOTE A high-resolution image of the NILU hypercar can be accessed here, along with animated video assets: dropbox.com/scl/fo/xs0d07ogk4mql24ohf934/ANMDxpHteiH-sMbk0rhmfzo?rlkey=46ac9r5qafnea7leve9f7a7of&dl=0 Any media wishing to interview Sasha Selipanov or the founding team should please contact greg@theidagency.com ABOUT Nilu27 Founded in 2024 by Sasha and Inna Selipanov, Nilu27 is on a mission to produce quintessential sports cars. With a primary focus on beauty and brutal performance, the company’s purpose is to celebrate all elements of the car that engage the senses. This sometimes means divorcing from technology. We build cars for car people. For more information, please visit www.nilu27.com Contact Details Greg Emmerson, The ID Agency greg@theidagency.com Company Website https://www.nilu27.com/

May 21, 2024 06:05 AM Pacific Daylight Time

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HOME "SMART" HOME

News Media Group, Inc.

Contact Details Karl Wayne +1 334-440-6397 karl@newsmg.com Company Website https://newsmg.com/

May 20, 2024 07:00 AM Eastern Daylight Time

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